Soft Baits

How to Choose Soft Plastic Lures?

Soft Baits come in many shapes and designs, and each category performs best in slightly different situations. The key is not whether they catch fish—it’s choosing the right type based on depth, fish activity, cover, and retrieve style. For easier navigation, we’ve divided the lures into main categories. Detailed descriptions and recommended models can always be found directly in each specific section.

  • Shads & Swimbaits: Shads and swimbaits imitate a naturally swimming baitfish—the primary prey of most predators. Thanks to their active tail, they work on both slow and fast retrieves and at all depths. If you’re choosing one universal category, start here.
  • Craws & Creatures: Craw and creature baits imitate crustaceans and other bottom forage. They excel on Texas, Carolina, or Free rigs and when fishing in cover. Ideal when fish are holding near the bottom or ignoring classic baitfish profiles.
  • Shrimp, Crabs & Bugs: A more finesse-oriented category focused on detail, micro-movement, and natural fall. Excellent on Drop Shot, Neko, or weightless setups, especially in clear and heavily pressured waters.
  • Minnows & Stickbaits: Soft jerkbaits and stickbaits offer a gliding fall and escape action without strong vibration. Perfect for technical fishing, twitching in cover, and situations where fish follow but hesitate to strike.
  • Curly Tails: Curly tails feature a long, twisted tail with strong action even at very slow speeds. Easy to use, great for beginners, and excellent as trailers for chatterbaits, spinnerbaits, or jigs.
  • Worms & Leeches: Worms and leeches work subtly and naturally. Extremely effective in colder water or when targeting cautious fish. Best used on Wacky, Neko, Drop Shot, or light jig setups.
  • Micro Softbaits: Micro soft plastics designed for ultralight spinning and trout area fishing. Thanks to their small size and often strong scent, they remain effective even with very subtle presentation.

In our selection, you’ll find premium soft plastic lures from renowned Japanese brands such as KEITECH, O.S.P, and Sawamura, as well as other quality manufacturers. If you’re looking for a specific brand, we recommend using the "Brands" category or product filters.

Soft Baits Shads & SwimbaitsShads & SwimbaitsSoft Baits Craws & CreaturesCraws & CreaturesSoft Baits Shrimp, Crabs & BugsShrimp, Crabs & BugsSoft Baits Minnows & StickbaitsMinnows & StickbaitsSoft Baits Curly TailsCurly TailsSoft Baits Worms & LeechesWorms & LeechesMicro SoftbaitsMicro Softbaits
Keitech Sexy Impact 4.8" Lime / ChartreuseKeitech Sexy Impact 4.8" Lime / Chartreuse

7.88 $

in stock 4 packages

Keitech Sexy Impact 4.8" Orange ShinerKeitech Sexy Impact 4.8" Orange Shiner

7.88 $

in stock 3 packages

Keitech Sexy Impact 4.8" Sexy ShadKeitech Sexy Impact 4.8" Sexy Shad

7.88 $

in stock 2 packages

Keitech Sexy Impact 4.8" Silver Flash MinnowKeitech Sexy Impact 4.8" Silver Flash Minnow

7.88 $

in stock 3 packages

Keitech Sexy Impact 4.8" Watermelon PP.Keitech Sexy Impact 4.8" Watermelon PP.

7.88 $

in stock 1 package

Keitech Sexy Impact 5.8" AYUKeitech Sexy Impact 5.8" AYU

7.88 $

in stock 3 packages

Keitech Sexy Impact 5.8" Blue Back CinnamonKeitech Sexy Impact 5.8" Blue Back Cinnamon

7.88 $

in stock 3 packages

Keitech Sexy Impact 5.8" Electric ShadKeitech Sexy Impact 5.8" Electric Shad

7.88 $

in stock 5 packages

Keitech Sexy Impact 5.8" Gold Flash MinnowKeitech Sexy Impact 5.8" Gold Flash Minnow

7.88 $

in stock 2 packages

Keitech Sexy Impact 5.8" Green Pumpkin PP.Keitech Sexy Impact 5.8" Green Pumpkin PP.

7.88 $

in stock 3 packages

Keitech Sexy Impact 5.8" Lime / ChartreuseKeitech Sexy Impact 5.8" Lime / Chartreuse

7.88 $

in stock 1 package

Keitech Sexy Impact 5.8" Orange ShinerKeitech Sexy Impact 5.8" Orange Shiner

7.88 $

in stock 3 packages

Keitech Sexy Impact 5.8" Sexy ShadKeitech Sexy Impact 5.8" Sexy Shad

7.88 $

in stock 3 packages

Keitech Sexy Impact 5.8" Silver Flash MinnowKeitech Sexy Impact 5.8" Silver Flash Minnow

7.88 $

in stock 3 packages

Keitech Sexy Impact 5.8" WakasagiKeitech Sexy Impact 5.8" Wakasagi

7.88 $

temporarily sold out

Keitech Sexy Impact 5.8" Watermelon PP.Keitech Sexy Impact 5.8" Watermelon PP.

7.88 $

in stock 1 package

Jackall RV-Driftfry 3" Cover Silhouette FryJackall RV‑Driftfry 3" Cover Silhouette Fry

14.28 $

in stock 4 or more packages

Jackall RV-Driftfry 3" Deadly BaitJackall RV‑Driftfry 3" Deadly Bait

14.28 $

in stock 4 or more packages

Jackall RV-Driftfry 3" Flashing BaitJackall RV‑Driftfry 3" Flashing Bait

14.28 $

in stock 4 or more packages

Jackall RV-Driftfry 3" Flashing WakasagiJackall RV‑Driftfry 3" Flashing Wakasagi

14.28 $

in stock 4 or more packages

Jackall RV-Driftfry 3" Ghost WakasagiJackall RV‑Driftfry 3" Ghost Wakasagi

14.28 $

in stock 4 or more packages

Jackall RV-Driftfry 3" Pink WakasagiJackall RV‑Driftfry 3" Pink Wakasagi

14.28 $

in stock 4 or more packages

Jackall RV-Driftfry 3" Sight Chartreuse FryJackall RV‑Driftfry 3" Sight Chartreuse Fry

14.28 $

in stock 4 or more packages

Jackall RV-Driftfry 3" Sweet FishJackall RV‑Driftfry 3" Sweet Fish

14.28 $

in stock 4 or more packages

Sawamura One Up Slug 4" #027 Silky WhiteSawamura One Up Slug 4" #027 Silky White

SALE 20 %

16.80 $13.44 $

in stock 4 packages

Sawamura One Up Slug 4" #058 Gripan ShadSawamura One Up Slug 4" #058 Gripan Shad

SALE 20 %

16.80 $13.44 $

in stock 5 or more packages

Sawamura One Up Slug 4" #060 Baby BassSawamura One Up Slug 4" #060 Baby Bass

SALE 20 %

16.80 $13.44 $

in stock 3 packages

Sawamura One Up Slug 4" #063 Problue ShadSawamura One Up Slug 4" #063 Problue Shad

SALE 20 %

16.80 $13.44 $

in stock 5 or more packages

Sawamura One Up Slug 4" #071 Yellow ChartSawamura One Up Slug 4" #071 Yellow Chart

SALE 20 %

16.80 $13.44 $

in stock 4 packages

Sawamura One Up Slug 4" #091 French WakaSawamura One Up Slug 4" #091 French Waka

SALE 20 %

16.80 $13.44 $

in stock 5 or more packages

Sawamura One Up Slug 5" #027 Silky WhiteSawamura One Up Slug 5" #027 Silky White

SALE 20 %

16.80 $13.44 $

in stock 4 packages

Sawamura One Up Slug 5" #058 Gripan ShadSawamura One Up Slug 5" #058 Gripan Shad

SALE 20 %

16.80 $13.44 $

in stock 5 or more packages

Sawamura One Up Slug 5" #060 Baby BassSawamura One Up Slug 5" #060 Baby Bass

SALE 20 %

16.80 $13.44 $

in stock 2 packages

Sawamura One Up Slug 5" #063 Problue ShadSawamura One Up Slug 5" #063 Problue Shad

SALE 20 %

16.80 $13.44 $

in stock 5 or more packages

Sawamura One Up Slug 5" #071 Yellow ChartSawamura One Up Slug 5" #071 Yellow Chart

SALE 20 %

16.80 $13.44 $

in stock 2 packages

Sawamura One Up Slug 5" #090 Psychedelic ChartSawamura One Up Slug 5" #090 Psychedelic Chart

SALE 20 %

16.80 $13.44 $

in stock 3 packages

Sawamura One Up Slug 5" #091 French WakaSawamura One Up Slug 5" #091 French Waka

SALE 20 %

16.80 $13.44 $

in stock 4 packages

NAYS SPLT 8" C-01NAYS SPLT 8" C‑01

SALE 20 %

9.50 $7.60 $

in stock 2 packages

NAYS SPLT 8" C-02NAYS SPLT 8" C‑02

SALE 20 %

9.50 $7.60 $

in stock 1 package

NAYS SPLT 8" C-12NAYS SPLT 8" C‑12

SALE 20 %

9.50 $7.60 $

in stock 2 packages

5.01x

Sawamura One Up Curly 3.5" #004 Pearly BlueSawamura One Up Curly 3.5" #004 Pearly Blue

12.88 $

in stock 5 or more packages

5.01x

Sawamura One Up Curly 3.5" #011 Water Mellon PepperSawamura One Up Curly 3.5" #011 Water Mellon Pepper

12.88 $

in stock 4 packages

5.01x

Sawamura One Up Curly 3.5" #012 NoirSawamura One Up Curly 3.5" #012 Noir

12.88 $

in stock 4 packages

5.01x

Sawamura One Up Curly 3.5" #020 ChartreuseSawamura One Up Curly 3.5" #020 Chartreuse

12.88 $

in stock 2 packages

5.01x

Sawamura One Up Curly 3.5" #027 Silky WhiteSawamura One Up Curly 3.5" #027 Silky White

12.88 $

in stock 5 or more packages

5.01x

Sawamura One Up Curly 3.5" #037 Pink FluoresSawamura One Up Curly 3.5" #037 Pink Fluores

12.88 $

in stock 4 packages

5.01x

Sawamura One Up Curly 3.5" #090 Psychedelic ChartSawamura One Up Curly 3.5" #090 Psychedelic Chart

12.88 $

in stock 5 or more packages

5.01x

Sawamura One Up Curly 3.5" #118 Solid ChartSawamura One Up Curly 3.5" #118 Solid Chart

12.88 $

in stock 5 or more packages

5.01x

Sawamura One Up Curly 3.5" #124 Silver Mint CandySawamura One Up Curly 3.5" #124 Silver Mint Candy

12.88 $

in stock 3 packages

5.01x

Sawamura One Up Curly 5" #004 Pearly BlueSawamura One Up Curly 5" #004 Pearly Blue

14.89 $

in stock 5 or more packages

5.01x

Sawamura One Up Curly 5" #011 Water Melon PepperSawamura One Up Curly 5" #011 Water Melon Pepper

14.89 $

in stock 2 packages

5.01x

Sawamura One Up Curly 5" #012 NoirSawamura One Up Curly 5" #012 Noir

14.89 $

in stock 1 package

5.01x

Sawamura One Up Curly 5" #020 ChartreuseSawamura One Up Curly 5" #020 Chartreuse

14.89 $

temporarily sold out

5.01x

Sawamura One Up Curly 5" #027 Silky WhiteSawamura One Up Curly 5" #027 Silky White

14.89 $

in stock 5 or more packages

5.01x

Sawamura One Up Curly 5" #037 Pink FluoresSawamura One Up Curly 5" #037 Pink Fluores

14.89 $

in stock 3 packages

5.01x

Sawamura One Up Curly 5" #050 Neon FishSawamura One Up Curly 5" #050 Neon Fish

14.89 $

in stock 3 packages

5.01x

Sawamura One Up Curly 5" #090 Psychedelic ChartSawamura One Up Curly 5" #090 Psychedelic Chart

14.89 $

in stock 1 package

5.01x

Sawamura One Up Curly 5" #118 Solid ChartSawamura One Up Curly 5" #118 Solid Chart

14.89 $

in stock 5 or more packages

5.01x

Sawamura One Up Curly 5" #124 Silver Mint CandySawamura One Up Curly 5" #124 Silver Mint Candy

14.89 $

in stock 4 packages

Keitech Flapper Grub 4" BlackKeitech Flapper Grub 4" Black

7.88 $

in stock 3 packages

Keitech Flapper Grub 4" BluegillKeitech Flapper Grub 4" Bluegill

7.88 $

in stock 3 packages

Keitech Flapper Grub 4" BubblegumKeitech Flapper Grub 4" Bubblegum

7.88 $

in stock 5 or more packages

Keitech Flapper Grub 4" Green Pumpkin PP.Keitech Flapper Grub 4" Green Pumpkin PP.

7.88 $

in stock 2 packages

Keitech Flapper Grub 4" Lime ChartreuseKeitech Flapper Grub 4" Lime Chartreuse

7.88 $

in stock 5 or more packages

Keitech Flapper Grub 4" ScuppernongKeitech Flapper Grub 4" Scuppernong

7.88 $

in stock 3 packages

Keitech Flapper Grub 4" Sight FlashKeitech Flapper Grub 4" Sight Flash

7.88 $

in stock 5 or more packages

Keitech Flapper Grub 4" Silver ShadKeitech Flapper Grub 4" Silver Shad

7.88 $

in stock 5 or more packages

Keitech Mad Wag 2.5" BlackKeitech Mad Wag 2.5" Black

7.15 $

in stock 1 package

Keitech Mad Wag 2.5" BluegillKeitech Mad Wag 2.5" Bluegill

7.15 $

in stock 1 package

Keitech Mad Wag 2.5" Electric ChartreuseKeitech Mad Wag 2.5" Electric Chartreuse

7.15 $

in stock 5 packages

Keitech Mad Wag 2.5" Gold ShadKeitech Mad Wag 2.5" Gold Shad

7.15 $

in stock 1 package

Keitech Mad Wag 2.5" Motoroil PP. RedKeitech Mad Wag 2.5" Motoroil PP. Red

7.15 $

in stock 3 packages

Keitech Mad Wag 2.5" Natural PinkKeitech Mad Wag 2.5" Natural Pink

7.15 $

in stock 3 packages

Keitech Mad Wag 2.5" Plum Green FLKKeitech Mad Wag 2.5" Plum Green FLK

7.15 $

in stock 3 packages

Keitech Mad Wag 2.5" Sahara Olive FLKKeitech Mad Wag 2.5" Sahara Olive FLK

7.15 $

in stock 3 packages

Keitech Mad Wag 2.5" ScuppernongKeitech Mad Wag 2.5" Scuppernong

7.15 $

in stock 4 packages

Keitech Mad Wag 2.5" Sight FlashKeitech Mad Wag 2.5" Sight Flash

7.15 $

in stock 5 or more packages

Keitech Mad Wag 2.5" WakasagiKeitech Mad Wag 2.5" Wakasagi

7.15 $

in stock 3 packages

Keitech Mad Wag 2.5" Watermelon PP.Keitech Mad Wag 2.5" Watermelon PP.

7.15 $

in stock 3 packages

Keitech Mad Wag 3.5" BlackKeitech Mad Wag 3.5" Black

7.15 $

in stock 2 packages

Keitech Mad Wag 3.5" BluegillKeitech Mad Wag 3.5" Bluegill

7.15 $

in stock 3 packages

Keitech Mad Wag 3.5" Gold ShadKeitech Mad Wag 3.5" Gold Shad

7.15 $

in stock 4 packages

Keitech Mad Wag 3.5" Green Pumpkin PP. BlueKeitech Mad Wag 3.5" Green Pumpkin PP. Blue

7.15 $

in stock 3 packages

Keitech Mad Wag 3.5" Motoroil PP. RedKeitech Mad Wag 3.5" Motoroil PP. Red

7.15 $

temporarily sold out

Keitech Mad Wag 3.5" Natural PinkKeitech Mad Wag 3.5" Natural Pink

7.15 $

in stock 2 packages

Keitech Mad Wag 3.5" Plum Green FLKKeitech Mad Wag 3.5" Plum Green FLK

7.15 $

in stock 3 packages

Keitech Mad Wag 3.5" ScuppernongKeitech Mad Wag 3.5" Scuppernong

7.15 $

in stock 4 packages

Keitech Mad Wag 3.5" Sight FlashKeitech Mad Wag 3.5" Sight Flash

7.15 $

in stock 3 packages

Keitech Mad Wag 3.5" Wakasagi AmberKeitech Mad Wag 3.5" Wakasagi Amber

7.15 $

in stock 3 packages

Keitech Mad Wag 4.5" BlackKeitech Mad Wag 4.5" Black

7.15 $

in stock 2 packages

Keitech Mad Wag 4.5" BluegillKeitech Mad Wag 4.5" Bluegill

7.15 $

in stock 2 packages

Keitech Mad Wag 4.5" Electric ShadKeitech Mad Wag 4.5" Electric Shad

7.15 $

in stock 3 packages

Keitech Mad Wag 4.5" Green Pumpkin PP.Keitech Mad Wag 4.5" Green Pumpkin PP.

7.15 $

in stock 3 packages

Keitech Mad Wag 4.5" Green Pumpkin PP. BlueKeitech Mad Wag 4.5" Green Pumpkin PP. Blue

7.15 $

in stock 2 packages

Keitech Mad Wag 4.5" June BugKeitech Mad Wag 4.5" June Bug

7.15 $

temporarily sold out

Keitech Mad Wag 4.5" Natural ShadKeitech Mad Wag 4.5" Natural Shad

7.15 $

in stock 3 packages

Keitech Mad Wag 4.5" Sahara Olive FLKKeitech Mad Wag 4.5" Sahara Olive FLK

7.15 $

in stock 3 packages

Keitech Mad Wag 4.5" ScuppernongKeitech Mad Wag 4.5" Scuppernong

7.15 $

in stock 3 packages

Keitech Mad Wag 4.5" Watermelon PP. RedKeitech Mad Wag 4.5" Watermelon PP. Red

7.15 $

in stock 2 packages

Keitech Mad Wag 7" BlackKeitech Mad Wag 7" Black

7.15 $

in stock 2 packages

Keitech Mad Wag 7" BluegillKeitech Mad Wag 7" Bluegill

7.15 $

in stock 2 packages

Keitech Mad Wag 7" Green Pumpkin PP.Keitech Mad Wag 7" Green Pumpkin PP.

7.15 $

in stock 3 packages

Keitech Mad Wag 7" Green Pumpkin PP. BlueKeitech Mad Wag 7" Green Pumpkin PP. Blue

7.15 $

in stock 3 packages

Keitech Mad Wag 7" Midnight BlueKeitech Mad Wag 7" Midnight Blue

7.15 $

in stock 3 packages

Keitech Mad Wag 7" Motoroil PP. RedKeitech Mad Wag 7" Motoroil PP. Red

7.15 $

in stock 3 packages

Keitech Mad Wag 7" ScuppernongKeitech Mad Wag 7" Scuppernong

7.15 $

in stock 3 packages

Keitech Mad Wag 7" Smoke PP. SilverKeitech Mad Wag 7" Smoke PP. Silver

7.15 $

in stock 3 packages

Keitech Mad Wag 7" Watermelon PP.Keitech Mad Wag 7" Watermelon PP.

7.15 $

in stock 3 packages

Keitech Mad Wag 7" Watermelon PP. BlueKeitech Mad Wag 7" Watermelon PP. Blue

7.15 $

in stock 3 packages

O.S.P DoLive Crawler 4.5" Green Pumpkin Pepper W004O.S.P DoLive Crawler 4.5" Green Pumpkin Pepper W004

12.37 $

in stock 5 or more packages

O.S.P DoLive Crawler 4.5" Manma Mimizu TW204O.S.P DoLive Crawler 4.5" Manma Mimizu TW204

12.37 $

in stock 5 or more packages

O.S.P DoLive Crawler 4.5" Mimizu / Green Pumpkin Blue Flake TW189O.S.P DoLive Crawler 4.5" Mimizu / Green Pumpkin Blue Flake TW189

12.37 $

in stock 3 packages

O.S.P DoLive Crawler 4.5" Natural Mimizu TW198O.S.P DoLive Crawler 4.5" Natural Mimizu TW198

12.37 $

in stock 5 or more packages

O.S.P DoLive Crawler 4.5" Stealth Mimizu W075O.S.P DoLive Crawler 4.5" Stealth Mimizu W075

12.37 $

in stock 3 packages

Keitech Easy Shaker 2.5" WakasagiKeitech Easy Shaker 2.5" Wakasagi

7.15 $

in stock 3 packages

Keitech Easy Shaker 2.5" Sky BlueKeitech Easy Shaker 2.5" Sky Blue

7.15 $

in stock 2 packages

Keitech Easy Shaker 2.5" Sight FlashKeitech Easy Shaker 2.5" Sight Flash

7.15 $

in stock 3 packages

Keitech Easy Shaker 2.5" Clear Silver GlowKeitech Easy Shaker 2.5" Clear Silver Glow

7.15 $

in stock 1 package

Keitech Easy Shaker 2.5" Sexy ShadKeitech Easy Shaker 2.5" Sexy Shad

7.15 $

in stock 3 packages

Keitech Easy Shaker 2.5" Pro Blue Red PearlKeitech Easy Shaker 2.5" Pro Blue Red Pearl

7.15 $

in stock 1 package