Little Jack Lures

Little Jack is a Japanese saltwater lure brand based in Fukuoka on the island of Kyushu, led for over 25 years by designer Yoshitake Matsuo – who personally designs all models in the portfolio. Under the motto "Sharpen up the five senses", the brand approaches lure development the way fly fishers approach fly tying: with an extreme emphasis on a realistic prey profile, asymmetrical shapes, and original details that can trigger strikes even in situations where other lures fail. In this category, you will find the flagship series of Metal Adict metal jigs inspired by the Japanese horse mackerel (aji) and the unique Ebinem shrimp lure, which combines the advantages of a blade jig and a vibration lure. The common denominator of Little Jack lures is maximum realism, premium craftsmanship, and being rigged with BKK hooks – a combination that has proven effective in both shore jigging and slow pitch jigging for pelagic species and deep-sea predators.

Shrimp Vibration Lures

• Little Jack Ebinem – a sinking lure with a realistic shrimp profile that combines a blade jig and a vibration lure. Semi-transparent construction with an internal reflective foil, a removable silicone skirt with a rotating Colorado blade, and a flat bottom weight to prevent snagging. Solid hookups are ensured by BKK hooks. The modular design allows you to adapt its behavior to the situation – by removing the rear blade and silicone skirt, you get a pure vibrating action for mid-water fishing.

Metal Adict Saltwater Metal Jigs

• Little Jack Metal Adict 06 – a highly realistic metal jig inspired by the shape of the horse mackerel (aji), one of the most common prey for saltwater predators. The asymmetrical body creates an irregular, fluttering action on the fall with a prominent flash and a stable horizontal drop, ideal for slow jigging. Its compact dimensions give it excellent casting performance even at lower weights.